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The successful event boasts over 98% of exhibitor space sold, and registered 65,000 visitors at the last extravaganza, creating 6,000 jobs for metropolitan Medellín. The four-day event reserves two days for industry professionals, then opening to the public for the final two days.

“Like everything a success”, said event organizer Guillermo Pajón. Colombiá’s Feria de las 2 Ruedas motorcycle industry event offered something for everyone: Industry businesspeople, importers, exporters from around the world, and on the last two days of the expo,...

Representatives from brands including Harley Davison, BMW, Honda, Ducati, and Yamaha will be among the 400-plus exhibitors.

"You could say that this is a year of transition, and we are adjusting ourselves to a new reality,” said Juan Carlos González of Yamaha Incolmotos

"You see many companies that have accessories, but they are luxuries — not functional ones," said Juan Carlos Serna of Rothar.

"The Ducati client wants something from the high end that other people don’t have," said Sergio Cordoba.

"In any business — not only bicycles — everything evolves. But it is always for the better," said Jose Eduardo Barrera of Exitos Imports.

Colombia is poised to further increase its already-substantial market share in South America, outpacing every country except for Brazil.