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"Innovation is hard — it’s not easy — but the results of innovation are tremendous," says Hitendra Patel of the IXL Center.

Garavito will participate in the panel titled “The Digital Ecosystem in Latin America and the different ways to innovate.”

Among the projects underway is the development of methods to pay for flights through mobile platforms such as WhatsApp.

Sophia the Robot made her second appearance in as many months in Colombia, this time making her Cartagena debut during Andicom 2018.

Bancolombia has become the first traditional bank to join Fintech Colombia, the leading fintech association in Colombia.

Santos signed three new directives aimed to support technology development and innovation, including a tax break for certain software and training programs.

“Medellín has stood out as a pacesetter, not only in Colombia but in Latin America," said Natalia Martínez-Kalínina of the Cambridge Innovation Center.

"Places like this are important for Medellín because they are the starting point for innovation to become the main driver of the city’s economy," said María Fernanda Galeano.

"You need a bunch of other expertise around the table in addition to raw engineering talent," says Casnocha. "There is still work to be done in terms of the human capital."

The five top winners of the Ecopetrol Awards may receive more than $8,000 USD, and another 12 winners will walk away with $2,000 USD or more.