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pwc cintel award digital transformation andicom (Credit: PwC)

Bancolombia Wins Digital Transformation Award at Andicom 2017 Conference in Cartagena

Posted On August 26, 2017
By : Jared Wade
Comment: Off
Tag: 1DOC3, ANDICOM, Boxi Sleep, CINTEL, club el nogal, Global Finance, InvestBot, PricewaterhouseCoopers, PwC, Servicios Postales Nacionales, Servicios Postales Nacionales S.A., WikiMujeres

Bancolombia was the big winner at Andicom 2017, taking home the top honor at the conference for displaying excellence amid digital transformation.

The Medellín-based financial institution was awarded the first-place prize in the category for large companies by beating out two other finalists, Club El Nogal and Servicios Postales Nacionales S.A.

ANDICOM 2017

Read more coverage of Andicom 2017, the largest IT and communications conference in Colombia.

  • President Santos Hands Out Innovation Tax Break at Andicom
  • Exclusive Interview with ICT Minister David Luna
  • CEO Mitch Lowe Breaks Down the MoviePass Disruption Model
  • Bancolombia Wins Digital Transformation Award
  • Andicom 2017 to Focus on Digital Transformation
  • PwC and CINTEL Hand Out Digital Transformation Awards

Among other initiatives launched recently, Bancolombia has rolled out its new InvestBot platform to help clients make smarter decisions about where to put their money with the help of intelligent technology and automation. It has also increasingly attempted to move its customer service toward a more omnichannel approach in which customers can interact with the bank in a variety of methods, including live chat.

This marks a second digital-centric honor for the company of late. On July 28, the publication Global Finance named Bancolombia as the best digital corporate/institutional bank in Latin America with its Digital Bank of Distinction Award.

“This recognition challenges us to continue offering superior experiences that will give added value to our digital customers,” said Cristina Arrastía, a corporate vice president of Bancolombia, after the company was recognized by Global Finance.

At Andicom, the premier IT and communications event in Colombia, three other companies won also digital transformation awards, which were handed out on August 23 for the first time at the annual event by Andicom organizer CINTEL and London-based auditor PricewaterhouseCoopers (PwC).

Boxi Sleep won in the small and medium-sized enterprise category, 1DOC3 won in the digital entrepreneurship category, and WikiMujeres won in the digital transformation with social impact category.

Photo credit: PwC

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About the Author
Jared Wade is editor in chief of Finance Colombia. He is a Bogotá-based journalist with 15 years of experience covering topics including business, financial services, Latin America, and sports. Email him at jared.wade(at) financecolombia.com or follow him on Twitter at @Jared_Wade.
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RECENT

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