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Medellín’s FDI surges to $400M. ACI Medellín Director Cristina Zambrano discusses job growth, political stability, and the "paisa" secret sauce.

The city reached more than $400 million USD & 11,211 jobs thanks to national and foreign investment, more than double $150 million & 1,759 jobs registered in 2024,

TaskUs succeeds by prioritizing locations convenient to employees so that people can grow careers without relocating.

Bpro's CX Interaction Awards 2025 recognizes the region's top outsourcing firms and shared services operations.

"We know TaskUs is the biggest BPO in Cali, which we only were able to achieve because we took a chance, we saw potential and we decided to invest and we're now taking a lot of benefit from it."

The new Medellín facility is in addition to two TaskUs facilities in Cali, Colombia.

Gonzalez says potential clients "get very excited because it's not only what TaskUs can do out of a city — but also how the culture of the city blends with the culture for that client. I think it's a perfect combination.

The New Braunfels, Texas-based company, which employs nearly 50,000 people across 13 countries and already has an office in Cali, expects to launch its Medellín location in September.

TaskUs opened its first Colombian operations during the height of the COVID Pandemic, but has now cut the opening ribbon on its Cali physical location.

TaskUs Colombia started its operations in March of 2021 with remote employees, though employees are now welcome at the new facility.