Alta Resources Acquires Bogotá-Based CX Provider BRM

Wisconsin based Alta Resources Corp. has acquired Colombia-based full service BPO solutions provider BRM for an undisclosed amount, with the goal of expanding Alta’s South American customer experience delivery capabilities.

Founded in 2005, BRM is a leading provider of customer experience solutions and digital marketing services headquartered in Bogotá, Colombia and serving the South American market. BRM’s senior leadership, including its founders, Juan Pablo Serrano and Pilar Jaramillo, will remain with the company.

“This is an organization that has a culture that aligns with ours and a proven track record of prioritizing employee engagement, excellence in serving clients, and innovative service and solutions,” said Alta Resources’ Chairman and CEO Jim Beré.

“I know that our two organizations are going to be an excellent fit. By joining forces, we will offer an expanded geographic footprint, 8,000+ associates, as well as enriched technology and capabilities. Our vision is to be a global leader and this South American coverage is an important step on that journey.”

Alta Resources is headquartered in Neenah, Wisconsin with additional locations in Brea, California; Fort Myers, Florida; Pasig City, Philippines and Belize City, Belize now with additional global locations supporting South America. Formed in 1995, privately-held Alta Resources provides customer-management business-process outsourcing in a variety of industries, including retail, consumer-packaged goods, healthcare, entertainment, automotive and sports apparel, servicing customer care, sales, e-commerce, back office and fulfillment.

Above photo: Alta Resources attends 2022 Customer Contact Week in Las Vegas (LinkedIn: Alta Resources)