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Loyalty Program
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Dominican Republic Consolidates its Position as a Preferred Destination for Colombians at ANATO 2025
In 2023, 305,655 Colombian tourists visited the country, and in 2024, the figure grew to 335,819.
Posted On
March 6, 2025
,
By
Editorial Staff
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Avianca Appoints Valeria Yglesias as New Senior VP Loyalty and Managing Director of LifeMiles
Valeria Yglesias joined Avianca's LifeMiles in 2010, later becoming Commercial VP.
Posted On
February 19, 2025
,
By
Editorial Staff
0
JetSmart, American Airlines Announce Codeshare & Loyalty Agreements, Additional Investment
With this agreement, the airlines are going head-to-head with Delta-backed Latam and United Airlines-backed Avianca.
Posted On
June 5, 2023
,
By
Loren Moss
1
Avianca Downgraded To CCC By Standard & Poor, Credit Watch Negative
S&P Global Ratings has downgraded Avianca's credit rating from “B-” to “‘CCC” while placing the airline on CreditWatch negative.
Posted On
March 24, 2020
,
By
Loren Moss
off
Medellín Marketing Firm Ruta Amigo to Roll Out Rewards Program in Colombia Using Ipsidy Platform
Ruta Amigo will be tapping into the U.S. firm's “Digital Issuance Platform” to roll out pre-paid loyalty cards that can be used for payments in various locations across the country or digitally.
Posted On
March 28, 2018
,
By
Jared Wade
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