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Known for quiet diplomacy, Sweden has been making an outsized positive impact in Colombia and around the globe.

Spain will be the Guest Country of Honor of the FILBo, which this year will be held from April 25 to May 11, betting on peace as a link with literature and culture.

This year’s guest nation at Colombia’s “Féria Internacionál del Libro” will be Macondo, the fictional country imagined by the late “Gabo,” Gabriel Garcia Márquez, the Colombian author who was awarded the 1982 Nobel Prize in Literature. A 3,000 square-meter pavilion honoring the...