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With 49% market share in San Andrés, 44% in Santa Marta & 35% in Cartagena, along with flights to Cancún, VIva calls itself King Of The Beaches

Viva Air’s nonprofit affiliate has begun delivering thousands of books to rural and indigenous children. The initiative follows up on Viva’s delivery of 3,502 school supply kits to youth on the impoverished La Guajira peninsula.