Medellín Prepares for 2025 Feria de las Flores

Medellín is scheduled to host the 2025 Feria de las Flores from August 1 to August 10. The event, which highlights the silletera culture, will feature over 200 public and private activities across the city.

Mayor Federico Gutiérrez Zuluaga announced plans for the festival, including 21 musical stages distributed across the city’s 16 communes and five corregimientos, all offering free admission. The Alcaldía de Medellín (Mayor’s Office of Medellín) has allocated $336 million COP (approximately $81,000 USD) for the renewal of attire for 535 silleteros and silleteras—flower farmers who carry elaborate floral arrangements. This update marks the first such renewal since 2017. The new attire includes trousers and shirts for men, and skirts and blouses for women, along with traditional accessories such as cotizas (sandals), paruma (wrap-around skirt), aprons, hats, and scarves.

Mayor Gutiérrez stated that the Feria de las Flores remains a public event, with over 110 activities organized by the Mayor’s Office. He emphasized the role of the silleteros as central to the festival, representing the region’s values and customs. Both adult and child silleteros are expected to debut new uniforms.

Above photo of Medellín’s “Feria de las Flores” (Flower Festival) courtesy of Medellín Convention & Visitors Bureau.

Under the theme “Medellín Te quiere celebrando lo que somos” (Medellín Loves You, Celebrating Who We Are), the program includes five parades. These are the second edition of Avenida Primavera, the Classic and Antique Cars Parade, the Chivas and Flowers Parade, and the Heroes of the Homeland Parade.

The 68th edition of the Iconic Silleteros Parade will feature 535 silleteros and silleteras, including five children with neurodiversity. Martín Atehortúa, a silletero from Santa Elena and president of the Corporación de Silleteros de Santa Elena (Cosse), acknowledged the inclusion efforts, noting it as an advance for equality. The parade is scheduled for Sunday, August 10. On this day, which marks the close of the Feria de las Flores, each silletero will wear a black ribbon in honor of victims of winter weather in the metropolitan area and nationwide.

The District Administration will provide 44 grandstands with a total capacity of 22,000 people per parade, each accommodating 500 attendees. Over 50% of these spaces will be open to the public without charge to ensure broader access. A specialized module with a capacity for 50 individuals with reduced mobility will also be available. The remaining grandstand spaces will be managed by the Greater Medellín Convention & Visitors Bureau for commercialization among festival sponsors and tourism operators.

Throughout the 10-day festival, musical stages will return with artistic programming in each of the 16 communes and five corregimientos, aiming to decentralize the event’s reach. Attendance at these stages is projected to range from 10,000 to 40,000 attendees per stage.

The inaugural concert is scheduled for Friday, August 1, in the Obelisco sector, featuring artists such as Jorge Celedón, Fernando González, and Jessi Uribe. Additionally, the Parque Cultural Nocturno (Night Cultural Park) will take place at Plaza Gardel, offering high-level performances. The program includes Colombian, Afro, and bolero music, along with a tribute to the 50th anniversary of El Combo de las Estrellas.

The 19th edition of the National Trova Festival Ciudad de Medellín will hold its semifinal rounds on August 1 and 2 at the Parque de los Deseos. The grand final for the Rey or Reina de la Trova (King or Queen of Trova) will be on Friday, August 8, at Plaza Gardel.

Other scheduled activities include the Silleteritos Parade and Sancochos Festival in Santa Elena, the La Floresta Silleteritos Parade, the Feria al Ritmo de Bici (Fair to the Rhythm of Bike) Parade, the Canine and Pet Walk, Plazas de las Flores (Flower Plazas), Fondas de Mi Tierra (My Land’s Inns) at Aeroparque Juan Pablo II, and “Florecer: orquídeas, naturaleza y tradiciones” (To Blossom: Orchids, Nature, and Traditions) at the Jardín Botánico de Medellín.

Mauricio Londoño, president of the Corporación de Silleteros de Santa Elena (Cosse), noted that grandstand ticket sales for 2025 will include the experience of visiting a silletera farm, aiming to increase visibility for these farms and allow visitors to experience them firsthand.

Migración Colombia projects that between 55,000 and 60,000 international passengers will arrive during the Feria de las Flores 2025, with at least 55% being foreign visitors and non-resident Colombians. Terminales Medellín estimates that land transport passenger arrivals will range between 250,000 and 260,000 people. Cotelco, the Colombian Hotel and Tourism Association, forecasts hotel occupancy rates between 77.0% and 81.0%, indicating an upward trend.

Medellín’s Féria de las Flores. Photo credit: Loren Moss