The new facilities give exhibitors and attendees up to 70,000 square meters of indoor, air conditioned space to interact around the 2023 theme of “Get into the Digital World” with focii on Artificial Intelligence, Robotics, Virtual and Augmented Reality, Blockchain, 5G and the Internet of Things.

Hotels near the event are filling quickly.

Over three days, conferences and panel discussions will take place on these topics:

• September 6 – “Policies & GovTech Solutions for a connected society”.  In this space, the roadmap in terms of sectoral policy and regulation for the coming years will be discussed and the way in which disruptive trends will impact the  State and the digital citizen in daily life.
• September 7– “Strategies for digital acceleration”.  Digital acceleration strategies for business will be the topic as well as the new challenges, services and applications that have changed the way many tasks are performed.
• September 8 – “Beyond Digital”.  This day will center around the effectiveness of technological trends such as AI, Quantum Computing, Web 3.0, Metaverse, digital platforms and Gaming.

“ANDICOM 2023 is the scenario for all industries to integrate into the digital world, know the effective application of technological trends, and also interact with the protagonists and industry leaders who make social and economic transformation possible through technology,” said Manuel Martínez Niño, Executive Director of CINTEL (Center for Research and Development in Information and Communication Technologies),  organizer of the Congress.

During last year’s event, ANDICOM featured:

• 5,000 attendees
• 1,500 participating companies
• Participants from from 30 countries
• 140 exhibitors
• 70+ academic sessions
• 120 world-class speakers

As part of a broader global network, the new Medellín NanoLab offer will be nurtured by the extensive research and development activities carried out by Accenture Labs worldwide, providing users in Medellín with access to the latest innovations already implemented elsewhere. The NanoLab has the additional support of Medellin’s government through the flagship municipal business incubator Ruta-N, and Colombia’s government via the Ministry of Commerce, Industry and Technology’s iNNpulsa technology initiative.

Accenture says that this is not a deviation from the company’s traditional focus on large companies, but rather a way to develop an ecosystem and collaboration with nimble small providers that can add value in niche ways to Accenture clients.

“It’s not a change, we are going to continue to focus on the largest companies. This is not so much a marketing effort to gain clients but to establish long term relationships. Our global client focus, more than 80% is on companies that have been in business over 10 years. In Colombia most of our clients have been with us for over 20 years. So no we haven’t changed our strategy. We remain focused on long term client relationships,” said Accenture Colombia President Marco Ribas (above) in a conversation with Finance Colombia.

“What has changed in the last 10 years is we have added to that a focus on open innovation. In the past we did most of our business in-house. The change is that now we want to connect to the ecosystem, use the strengths out in the environment to serve our clients more quickly, more creatively, and often more economically. So we want to move forward in collaboration with the technology ecosystem. More than that, Accenture has acquired more than 70 companies in the past 3 years. This allows us to me much more flexible when it comes to innovation. This is a great opportunity for small businesses, not only startups.”