For the seventh year, Banco de Bogotá will host the “VII Feria Mundo Pyme,” or “Small Busines World Fair” in Plaza Mayor, Medellín. The event will take place from Monday the 23rd to Wednesday the 25th of April, and is directed at small, medium and microbusinesses and their entrepreneurs.
Juan Carlos Amezcua, director of products, solutions & Innovation from Visa will present “The Future of Payment Methods” Monday at 2pm, and Andrés Avendaño of Google will speak on Digital Ecosystems Wednesday at 8am.
Speaking with Finance Colombia last week, Leonel Rojas, director of the Antioquia region for Banco de Bogotá, said, “The purpose of the Feria Mundo Pyme is to generate connections with our current & potential customers, to support business in the Antioquia (which includes Medellín) region, and to support small & medium sized businesses: In training, with an important academic agenda to give them tools that help them develop their business.”
The event is free of charge, and open to the public, with doors opening at 7:30 Monday morning. Banco de Bogotá expects 2500 attendees over the event’s 3 days, and hopes to write 85 billion Colombian pesos (approximately $31 million USD) in loans during the fair.
“In a moment when technology is a protagonist in business strategy, we want to provide advice for those business people to stay updated and understand the digital novelties that are impinging on the market with the development of this new edition of the fair. It’s to highlight that in these seven years we have pointed the Antioquian businesses to face these different dynamics, and also to offer financial solutions that help then to maximize their businesses,” says Rojas.
Also participating will be beverage outlet “Cosechas,” Fenalco, Inexmoda, EPM, The Colombian Ministry of Industry & Tourism, and others.